Why do we like films and involve us? What impact do they have on us? How do they affect the brain, and how is the brain affected by what it sees on the screen? Is it different to watch a movie at home or at the cinema? Why do we cry, laugh, feel terror, get emotional at the cinema, even though we know that what happens before our eyes is fictitious? And again, through the themes it deals with, can cinema help us understand the value and meaning of subjects such as artificial intelligence, technological innovation applied to criminology, robotics and their scientific and ethical impacts on our society?

The main objective of Brain+ is to try to bring an audience of non-experts and young people closer to scientific research, trying to get out of university classrooms, research centers and conference rooms and tackling topics that are now of great relevance and scientific interest with a language, that of cinema, certainly more captivating and understandable.

The films have been selected with an eye always attentive to their artistic quality and the scientific themes that characterize their plots, trying to offer the public, thanks to the experts and scientists who will analyze them, a curious, unusual and fun. Internationally renowned neuroscientists and experts will comment on visionary masterpieces on augmented reality and brain-machine interfaces, illustrating the state of the most advanced brain research. Each evening opened with an introductory debate on the topic, moderated by Viviana Kasam and followed by the screening of one of the films on the programme.